Rachel Leedom

According to McKinsey research, businesses that leverage customer data and insights through data-driven strategies outperform their peers by 85% in sales growth.

But it’s not all about what numbers can tell you. It’s about translating those metrics into meaningful stories that drive connection, foster trust, and make your brand matter on a human level.

This is the game-changing advantage of having a data-backed brand strategy. 

Master the art of brand syncopation. Embrace creative deviation by leaning into structure, data, and the art of consistency. 

The future is digital, but it doesn’t have to be less human, artistic, or authentic. I nurture brands that thrive on innovation while staying true to their core values. Through the nuanced integration of brand and communication strategies, creative direction, and project management, I develop powerful experiences for tomorrow’s audiences. With a holistic eye for brand-building, I align every touchpoint with bold rhythms to keep your audience engaged from start to finish.